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7 Paths

7 Paths logo

7 Paths had a novel idea: bring fresh Asian cuisine to grocery stores everywhere. They had the recipes, the ingredients, and a spanky, new brand identity ready for public debut. The challenge came in translating all of this to a packaged product ready for prime time. That's when they called us. We quickly realized they needed more than snazzy containers. They needed a way to get their cuisine into those containers. So we designed, prototyped and managed the production of a packaging system, while also helping them spec a manufacturing line and procure and install the packaging equipment.